#D40074 — Vivid Crimson
#D40074 is a vivid crimson in the Crimson family. In practice it looks like a bold, saturated medium crimson, and it is also commonly known as Crimson, Cherry Red. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
Tints and shades (50–950)
Accessibility
Contrast on white
5.18:1
Contrast on black
4.05:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whiteFail
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.015 358.5); /* #fff1f5 */
--brand-100: oklch(0.936 0.035 358.5); /* #ffe1e9 */
--brand-200: oklch(0.885 0.066 358.5); /* #ffc8d8 */
--brand-300: oklch(0.808 0.12 358.5); /* #ff9fbf */
--brand-400: oklch(0.712 0.2 358.5); /* #ff61a0 */
--brand-500: oklch(0.637 0.241 358.5); /* #f22689 */
--brand-600: oklch(0.577 0.235 358.5); /* #da0078 */
--brand-700: oklch(0.505 0.205 358.5); /* #b60063 */
--brand-800: oklch(0.444 0.181 358.5); /* #990052 */
--brand-900: oklch(0.396 0.161 358.5); /* #830045 */
--brand-950: oklch(0.281 0.114 358.5); /* #500028 */
}