#7B00A9 — Deep Vivid Purple
#7B00A9 is a deep vivid purple in the Purple family. In practice it looks like a bold, saturated medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
Tints and shades (50–950)
Accessibility
Contrast on white
8.70:1
Contrast on black
2.42:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.016 312); /* #f9f3fe */
--brand-100: oklch(0.936 0.035 312); /* #f2e4fb */
--brand-200: oklch(0.885 0.072 312); /* #e9ccfc */
--brand-300: oklch(0.808 0.131 312); /* #dca7fd */
--brand-400: oklch(0.712 0.194 312); /* #ca78f8 */
--brand-500: oklch(0.637 0.233 312); /* #b951ef */
--brand-600: oklch(0.577 0.229 312); /* #a53ed8 */
--brand-700: oklch(0.505 0.215 312); /* #8c2bba */
--brand-800: oklch(0.444 0.191 312); /* #76219e */
--brand-900: oklch(0.396 0.173 312); /* #651987 */
--brand-950: oklch(0.281 0.121 312); /* #3c0c53 */
}