#7808AA — Deep Vivid Purple
#7808AA is a deep vivid purple in the Purple family. In practice it looks like a bold, saturated medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
Tints and shades (50–950)
Accessibility
Contrast on white
8.70:1
Contrast on black
2.41:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.016 310.2); /* #f9f3fe */
--brand-100: oklch(0.936 0.035 310.2); /* #f1e4fc */
--brand-200: oklch(0.885 0.071 310.2); /* #e8cdfd */
--brand-300: oklch(0.808 0.129 310.2); /* #daa8fe */
--brand-400: oklch(0.712 0.191 310.2); /* #c77af9 */
--brand-500: oklch(0.637 0.23 310.2); /* #b654f0 */
--brand-600: oklch(0.577 0.225 310.2); /* #a241d9 */
--brand-700: oklch(0.505 0.212 310.2); /* #892ebc */
--brand-800: oklch(0.444 0.189 310.2); /* #73249f */
--brand-900: oklch(0.396 0.17 310.2); /* #621c88 */
--brand-950: oklch(0.281 0.12 310.2); /* #3b0e54 */
}