#741EA4 — Deep Vivid Purple
#741EA4 is a deep vivid purple in the Purple family. In practice it looks like a bold, saturated medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
Tints and shades (50–950)
Accessibility
Contrast on white
8.52:1
Contrast on black
2.46:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.015 309.3); /* #f8f3fd */
--brand-100: oklch(0.936 0.031 309.3); /* #f0e5fa */
--brand-200: oklch(0.885 0.065 309.3); /* #e6cefa */
--brand-300: oklch(0.808 0.117 309.3); /* #d7abfa */
--brand-400: oklch(0.712 0.174 309.3); /* #c280f3 */
--brand-500: oklch(0.637 0.209 309.3); /* #b15de9 */
--brand-600: oklch(0.577 0.205 309.3); /* #9d4bd2 */
--brand-700: oklch(0.505 0.193 309.3); /* #8538b5 */
--brand-800: oklch(0.444 0.172 309.3); /* #6f2d99 */
--brand-900: oklch(0.396 0.155 309.3); /* #5f2484 */
--brand-950: oklch(0.281 0.109 309.3); /* #391350 */
}