#6729AC — Deep Vivid Purple
#6729AC is a deep vivid purple in the Purple family. In practice it looks like a bold, saturated medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
Tints and shades (50–950)
Accessibility
Contrast on white
8.44:1
Contrast on black
2.49:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.014 299.9); /* #f7f3fe */
--brand-100: oklch(0.936 0.031 299.9); /* #ede6fc */
--brand-200: oklch(0.885 0.063 299.9); /* #dfd0fd */
--brand-300: oklch(0.808 0.114 299.9); /* #cbb0ff */
--brand-400: oklch(0.712 0.169 299.9); /* #b386fb */
--brand-500: oklch(0.637 0.203 299.9); /* #a065f2 */
--brand-600: oklch(0.577 0.199 299.9); /* #8e53db */
--brand-700: oklch(0.505 0.187 299.9); /* #7740bd */
--brand-800: oklch(0.444 0.167 299.9); /* #6434a0 */
--brand-900: oklch(0.396 0.151 299.9); /* #552a8a */
--brand-950: oklch(0.281 0.106 299.9); /* #321754 */
}