#7913CC — Deep Vivid Purple
#7913CC is a deep vivid purple in the Purple family. In practice it looks like a bold, saturated medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
#7913CC
Tints and shades (50–950)
Accessibility
Contrast on white
7.56:1
Contrast on black
2.78:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.016 301.2); /* #f7f3ff */
--brand-100: oklch(0.936 0.036 301.2); /* #eee5ff */
--brand-200: oklch(0.885 0.067 301.2); /* #e0d0ff */
--brand-300: oklch(0.808 0.115 301.2); /* #cdafff */
--brand-400: oklch(0.712 0.18 301.2); /* #b783ff */
--brand-500: oklch(0.637 0.234 301.2); /* #a65aff */
--brand-600: oklch(0.577 0.25 301.2); /* #973df1 */
--brand-700: oklch(0.505 0.235 301.2); /* #7f29d1 */
--brand-800: oklch(0.444 0.209 301.2); /* #6b1fb1 */
--brand-900: oklch(0.396 0.189 301.2); /* #5b1799 */
--brand-950: oklch(0.281 0.133 301.2); /* #360b5e */
}