#440574 — Dark Purple
#440574 is a dark purple in the Purple family. In practice it looks like a balanced medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
#440574
Tints and shades (50–950)
Accessibility
Contrast on white
13.82:1
Contrast on black
1.52:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.012 302.3); /* #f7f4fc */
--brand-100: oklch(0.936 0.026 302.3); /* #ede6f9 */
--brand-200: oklch(0.885 0.053 302.3); /* #dfd1f7 */
--brand-300: oklch(0.808 0.095 302.3); /* #ccb2f4 */
--brand-400: oklch(0.712 0.141 302.3); /* #b38beb */
--brand-500: oklch(0.637 0.17 302.3); /* #a06ddf */
--brand-600: oklch(0.577 0.167 302.3); /* #8d5bca */
--brand-700: oklch(0.505 0.156 302.3); /* #7748ad */
--brand-800: oklch(0.444 0.139 302.3); /* #633b92 */
--brand-900: oklch(0.396 0.126 302.3); /* #54317d */
--brand-950: oklch(0.281 0.088 302.3); /* #321b4c */
}