#740AF7 — Deep Vivid Violet
#740AF7 is a deep vivid violet in the Violet family. In practice it looks like a bold, saturated medium violet, and it is also commonly known as Violet, Amethyst. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
#740AF7
Tints and shades (50–950)
Accessibility
Contrast on white
6.71:1
Contrast on black
3.13:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whiteFail
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.015 291.1); /* #f5f4ff */
--brand-100: oklch(0.936 0.033 291.1); /* #e9e6ff */
--brand-200: oklch(0.885 0.061 291.1); /* #d9d3ff */
--brand-300: oklch(0.808 0.105 291.1); /* #c0b4ff */
--brand-400: oklch(0.712 0.163 291.1); /* #a48dff */
--brand-500: oklch(0.637 0.212 291.1); /* #906aff */
--brand-600: oklch(0.577 0.253 291.1); /* #8247ff */
--brand-700: oklch(0.505 0.274 291.1); /* #7114f0 */
--brand-800: oklch(0.444 0.244 291.1); /* #5f0acc */
--brand-900: oklch(0.396 0.22 291.1); /* #5003b0 */
--brand-950: oklch(0.281 0.155 291.1); /* #2f026d */
}