#440B77 — Dark Purple
#440B77 is a dark purple in the Purple family. In practice it looks like a balanced medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
#440B77
Tints and shades (50–950)
Accessibility
Contrast on white
13.46:1
Contrast on black
1.56:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.012 300.6); /* #f7f4fc */
--brand-100: oklch(0.936 0.025 300.6); /* #ece6f9 */
--brand-200: oklch(0.885 0.052 300.6); /* #ded2f7 */
--brand-300: oklch(0.808 0.095 300.6); /* #cab3f4 */
--brand-400: oklch(0.712 0.14 300.6); /* #b18cec */
--brand-500: oklch(0.637 0.169 300.6); /* #9d6ee0 */
--brand-600: oklch(0.577 0.166 300.6); /* #8b5dcb */
--brand-700: oklch(0.505 0.155 300.6); /* #744aae */
--brand-800: oklch(0.444 0.139 300.6); /* #613c93 */
--brand-900: oklch(0.396 0.125 300.6); /* #53327e */
--brand-950: oklch(0.281 0.088 300.6); /* #311c4d */
}