#40196E — Dark Purple
#40196E is a dark purple in the Purple family. In practice it looks like a balanced medium-dark plum, and it is also commonly known as Plum, Eggplant. Below are all of its color space values, an 11-step scale, harmony palettes and accessibility data.
#40196E
Tints and shades (50–950)
Accessibility
Contrast on white
13.27:1
Contrast on black
1.58:1
- AA (4.5:1) on whitePass
- AA Large (3:1) on whitePass
- AAA (7:1) on whitePass
- AAA Large (4.5:1) on whitePass
- UI components (3:1) on whitePass
Need a passing variant? Repair this color in the contrast checker.
Complementary palette
Analogous palette
Triadic palette
Copy-ready CSS
brand-scale.css
:root {
--brand-50: oklch(0.971 0.01 299.5); /* #f6f4fb */
--brand-100: oklch(0.936 0.022 299.5); /* #ece7f7 */
--brand-200: oklch(0.885 0.045 299.5); /* #ddd3f3 */
--brand-300: oklch(0.808 0.081 299.5); /* #c7b5ee */
--brand-400: oklch(0.712 0.12 299.5); /* #ad91e2 */
--brand-500: oklch(0.637 0.144 299.5); /* #9975d5 */
--brand-600: oklch(0.577 0.141 299.5); /* #8663c0 */
--brand-700: oklch(0.505 0.133 299.5); /* #7150a5 */
--brand-800: oklch(0.444 0.118 299.5); /* #5e428b */
--brand-900: oklch(0.396 0.107 299.5); /* #503777 */
--brand-950: oklch(0.281 0.075 299.5); /* #2f1f48 */
}